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Spend money to save—why investing in CX will pay dividends from customer acquisition to retention

Spend money to save—why investing in CX will pay dividends from customer acquisition to retention

in

Changing customer demands can be difficult for service-driven businesses, but they can also be a positive driver of change.  For instance, one of the least surprising outcomes of the turmoil of 2020 has been the shift towards more responsive digital systems in response to customers’

employee experience
Why investing in employee experience will improve customer experience

Why investing in employee experience will improve customer experience

in

Improving customer experience (CX) is high on the list of priorities of clever companies that know a positive CX contributes to more loyal customers and higher revenues. So why does employee experience matter? Delivering the experiences that matter inevitably requires capitalising on technology. Integrated, cloud-based tools

crisis communication
What crisis communication can teach us about the ideal approval process

What crisis communication can teach us about the ideal approval process

in

How your company responds in a crisis—and communicates that response—will impact your ability to retain customers, avoid significant damage, and grow your business.  Crisis communication is an important aspect of business continuity, but it’s also critical to showing customers that you’re responding to their needs.

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